Why you should have a website for your business
Website Marketing

Why you should have a website for your business

Bill Gates puts it, "If your business is not on the internet, then your business will be out of business." In this internet age, if you own a business and still don't have a website, you'll be out of the picture very soon! This is precisely one warning you need...
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Digital marketing ideas for retail store owners
Digital Marketing Ideas

Digital marketing ideas for retail store owners

Other retail store owners may argue that it's better to stick to traditional marketing to promote their business. Print ads, coupon mailers, and outdoor advertising are probably some of the most convenient options. While it is true that such may bring trickle to business, retail store owners should also think...
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Why music is crucial to the life of your celebration
Musical Scoring

Why music is crucial to the life of your celebration

Choosing the right music for your event means everything. It sets the tone, and the mood, and it creates a psychologically charged atmosphere. Music can make or break any celebration. It is an art form that allows us to have fun, dance, and enjoy celebrating different milestones. Apart from that,...
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Musical scoring terms every event spinner should know
Musical Scoring

Musical scoring terms every event spinner should know

Music sets the tone (no pun intended) for any event—wedlock party, debut party, corporate event, among others. It instantly establishes the energy in a space and influences the emotions of the guests. Well-chosen music will build feelings of excitement, happiness, and anticipation in your audience. As an event DJ or...
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Wedlock Party Last Dance: the grand sendoff
Wedding Preparations

Wedlock Party Last Dance: the grand sendoff

I am writing this because I have noticed that some of my counterparts in the event industry might have confused 'Tribute Dance' (to parents) and 'Last Dance'. As the name suggests, Last Dance is what ends the celebration. It is one of the most underrated traditions in wedlock parties but...
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The real deal with wedding toast: how to do it, what to say, who should propose
Event Practices Wedding Preparations

The real deal with wedding toast: how to do it, what to say, who should propose

You might have been attending wedlock parties, and may have been asked once or twice to initiate the the wedding toast. Most probably, you're the best man of the celebration that's why you're reading this. Anyhow, just in case you want to know, a toast to the happy newlyweds isn’t...
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Filipina’s debut party: a coming of age for a young woman in the Philippines
Emceeing Tips Event Hosting Event Practices

Filipina’s debut party: a coming of age for a young woman in the Philippines

Because it is a regularly observed Philippine tradition of womanhood, many young girls dream of having their debut party on their 18th birthday. It is a coming-of-age ceremony in the Philippines, where the age of maturity for young women is 18. What is a Debut in the Filipino Community? When...
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Grammatical error correction strategies
Language Teaching Teaching Grammar

Grammatical error correction strategies

It can be frustrating to teachers to spot grammatical errors committed by students in the class, especially when they are engaged in meaningful communication. Depending on the situation, an English teacher may employ any of the proceeding strategies. Please remember, however, that our goal is for our students to become...
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The shifts and turns in teaching grammar
Language Teaching Teaching Grammar

The shifts and turns in teaching grammar

Over the centuries, second language educators have alternated between two types of approaches to language teaching: those that focus on analyzing the language and those that focus on using the language. The former has students learn the elements of language (e.g., sounds, structures, vocabulary), building toward students' being able to...
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How students learn grammar
Language Teaching Teaching Grammar

How students learn grammar

The study of grammar all by itself will not necessarily make you a better writer. But by gaining a clearer understanding of how our language works, you should also gain greater control over the way you shape words into sentences and sentences into paragraphs. In short, studying grammar may help...
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The Dogme Approach to Language Teaching
Language Teaching

The Dogme Approach to Language Teaching

Dogme is an approach to teaching that argues that teaching should focus on the learner and not be driven by the resources available, including course books. It is a recent movement in ELT, started by a group of teachers who are against 'resource heavy' teaching, arguing that if learners are...
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What is grammar in language teaching?
Language Teaching

What is grammar in language teaching?

No term in the language teaching field is as ambiguous as grammar. It is fraught with ambiguity because of its complexity magnified by the fact that every one of the various definitions is multidimensional. For instance, grammar can be used to represent both learner grammars and proficient language speaker grammars....
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Grammar Assessment strategies for language teachers
Language Teaching

Grammar Assessment strategies for language teachers

Needless to say, your teaching will change according to the level of the group or individual, particularly in terms of grammar. Presenting grammar in the EFL classroom is no different from teaching other skills, in that you need to take into account a range of factors, e.g. age, level of...
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How to ace your virtual scholastic event emceeing
Emceeing Tips

How to ace your virtual scholastic event emceeing

My first hosting experience was back in my college days. What about yours?— Lord Vincent Van Mendoza (@digitallourd) February 16, 2022
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Why should we use literature in an ESL/EFL classroom?
Language Teaching

Why should we use literature in an ESL/EFL classroom?

While there has been an ongoing debate on the notion of whether literature should be used in a language class, it is clear that it has various beneficial functions when incorporated in our language pedagogy. There are a number of reasons why we have to use literature in the language...
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Focusing on literature while teaching language
Language Teaching

Focusing on literature while teaching language

Savvidou (2004) explicates that Language, both spoken and written, comes in a variety of discourse types and, as teachers of language, we attempt to introduce our learners to as many of these as possible. The variety and types of discourse are perhaps best represented by Kinneavy’s Communication Triangle (1983). This...
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Digital Marketing Agencies in Davao to help you grow your business
Listicle

Digital Marketing Agencies in Davao to help you grow your business

Online Marketing Life is here in Davao. As an independent digital marketer in the metro, I can say that Durian city has a very dynamic set of digital hustlers that when combined, these great teams have something to show to the world. Without a doubt, Davao houses world-class virtual hustlers...
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News SEO secrets for digital publishers (with tips on how to get on top)
Search Engine Optimization

News SEO secrets for digital publishers (with tips on how to get on top)

As reported by www.review42.com, Google's search engine market share is more than 90%. Considering that there are almost 4.39 billion internet users, the number of Google users worldwide is nearly four billion. This is certainly the reason why you need to optimize your news site for Google News so that...
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Questions that you need to answer before the wedding day
Wedding Preparations

Questions that you need to answer before the wedding day

Saying "I do" entails a lot of preparatory questions that require answers before the BIG day. Such questions are for you to be so certain you understand what you're getting into before signing the love-of-my-life contract. Janet Brito, PhD, a clinical psychologist and trained sex therapist in Honolulu, Hawaii, states,...
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Maximizing the use of Twitter for your business
Social Media Marketing

Maximizing the use of Twitter for your business

When you want to get updated on what's the latest buzz about your favorite brands, Twitter is undeniably a powerful social networking tool and search engine where you can typically find the latest information about any topic. You get updates form the companies you follow and you can interact with...
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