Marketing Psychology

June 7, 2021 What is anchoring in marketing psychology (and should you use it)?

Disclaimer: Some of the content in this blog was aggregated from Ventureharbour.com, Rippleoutmarketing.com, Crowdspring.com and IONOS.com. What is anchoring bias and how does it occur?…

June 7, 2021 Reciprocity and the psychology of free

When we receive a gift, do we yield to returning the favor? — Lord Vincent Van Mendoza (@digitallourd) March 23,…

June 2, 2021 What is decoy effect in marketing psychology?

The decoy effect in marketing can be defined as a phenomenon whereby consumer choices between any two products are influenced…

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Marketing Psychology

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