Digital marketing for plumbers that fills your job calendar
Local SEO, Google Ads, reviews and a website built to convert — planned around how homeowners and businesses actually search for a plumber, and measured by calls and booked jobs, not just clicks.
When a pipe bursts or a drain blocks, people search — and call the first plumber they trust
Whether it's a leak, a hot water failure or a bathroom renovation, most customers start on Google. If you're not showing up with a strong profile and good reviews, the job goes to a competitor.
Urgent, High-Intent Searches
"Emergency plumber near me" and "plumber [suburb]" searches come from people ready to call now. Showing up in the map pack and top results puts you in front of them at the right moment.
Trust Wins the Call
Customers are letting you into their home. Recent reviews, clear licensing details and real project photos help them choose you over the next name on the list.
Every Dollar Accounted For
With call and form tracking set up from day one, you can see which channels bring in real jobs and where to put your budget next. See how it plays out in the case studies.
Plumbing Brands that Trust Digital Lourd
See more of the work in the case studies.
Marketing built for plumbing businesses
Pick a single channel or combine them into one coordinated plan — every service is built around getting you more of the jobs you actually want.
Local SEO & Google Business Profile
Optimised listings, service areas, photos and local citations so you show up in Maps and "near me" searches. See the SEO game plan.
Plumber SEO
Service pages and suburb pages for the work you want — blocked drains, hot water, gas fitting, leak detection, bathrooms and more — plus technical fixes and content that ranks.
Google Ads & Meta Ads
Call-focused campaigns for emergency and high-value jobs, with clear budgets, location targeting and ongoing optimisation for cost per lead.
Reviews & Reputation
A simple system to request reviews after every job and respond to them, so your profile keeps building trust.
Website & Landing Pages
Fast, mobile-friendly pages with click-to-call buttons, quote forms and trust signals, built to turn visitors into enquiries.
Social Media Marketing
Before-and-after jobs, team updates and helpful maintenance tips on Facebook and Instagram that keep your business front of mind locally.
Lead Follow-Up & CRM
Automatic replies to missed calls and enquiries, plus follow-up sequences so no quote request slips through the cracks.
Call Tracking & Monthly Reporting
Clear reports on calls, forms and spend — explained in plain language, with next steps.
Also available: Content Marketing, Email Marketing, Marketing Automation — or browse all services.
From first call to booked jobs
A straightforward process so you always know what's being done and why.
Discovery Call
We talk through your services, areas and the jobs you want more of — or start with the needs assessment.
Audit & Research
An SEO audit of your website and Google profile, plus a look at local competitors and keywords.
Strategy & Plan
A clear plan with the right channels, budget and priorities for your team's capacity.
Launch & Execute
Pages, profiles and campaigns go live, with call and form tracking in place from the start.
Measure & Improve
Monthly reporting and adjustments so results keep improving over time.
Platforms & Tools I Work With
Digital marketing for plumbers FAQs
Do you work with sole traders as well as larger plumbing companies?
How long before the phone starts ringing?
Can you target specific jobs, like hot water systems or commercial work?
How much should I budget for digital marketing?
Do I need to sign a long-term contract?
Ready to book more plumbing jobs?
Let's talk about your goals and build a digital marketing plan that brings in real customers.
Get a Free Strategy Call